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How iplace turns purchase data into wow results

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The entrance to a Watsons store in a shopping centre

Driving visitors to physical stores

We will combine digital and offline tools so that more people come to your stores.

  • Performance Marketing
  • Media
  • Analytics

*The solution*

*Online advertising you can see in an offline receipt*

*We run campaigns for people who are physically near the store and give them a reason to walk in today. Results are measured in visits and receipts at those same locations, not in clicks.*

*What was delivered:*

  • *campaigns tied to a radius around each location*
  • *a reason to walk in: an offer, stock availability, an in-store service*
  • *results matched against visit and sales data per location*
The entrance to a Watsons store in a shopping centre

*What is included*

The services included in this package

Performance Marketing
*We target the audience within the store's radius rather than the city as a whole.*
Media
*We remind people about the store at the time of day when they actually go in.*
Analytics
*We match advertising against visits and receipts to see what online contributes offline.*

Not sure which service you need?

We will help you work it out. Tell us about your business — we will look at the task, find where the growth is and suggest the services that will actually deliver.

Book a meeting

Keep going — more of our projects and what they achieved.

More case studies
Let’s turn marketing into benefit